Cheat sheet: The brief

The 46 terms of this lesson, part by part, with the French word a team in France would use.

1. Who the site is for, and what they must do

Briefbrief: a short document that says what to build, for whom and within which limits.
Target audiencecible: the group of people a site is made for, such as recruiters for a portfolio.
Personapersona: an imaginary visitor with a name, a job and a goal, who represents a whole group of real visitors.
User goalobjectif utilisateur: the reason a visitor comes to a site, such as deciding whether to call a candidate.
Tasktâche: one action a visitor does on a site to reach their goal, such as opening a project.
Functional requirementexigence fonctionnelle: something the site must let visitors do, such as sending a message.
User storyuser story, récit utilisateur: a requirement written from the visitor's side, such as "As a recruiter, I want to find the CV, so that I can call you."

Placeholder texttexte provisoire: temporary text that fills a layout until the real text arrives.
Lorem ipsumlorem ipsum, faux texte: fake Latin text that designers use as placeholder text.
Stock photophoto de banque d'images: a generic photo taken from a photo library, used when no real photo exists.
Content inventoryinventaire de contenu: a list of every text, photo and video the site needs, with who provides each one.
Sitemaparborescence: the list of a site's pages and how they are organised, often drawn as a tree.
Mockupmaquette: a picture of what a page will look like, made before the site is built.

Non-functional requirementexigence non fonctionnelle: a rule about how well the site works, such as its speed or the devices it supports.
Budgetbudget: the amount of money you can spend on the project.
Deadlineéchéance: the date when the work must be finished or the site must be online.
RGAARGAA: the official French standard that says how to make a site usable by people with disabilities.
Legal noticementions légales: a page that says who publishes the site and who hosts it, required on most French sites.
GDPRRGPD: the European law on personal data, which applies as soon as a site collects a name or an email.
Personal datadonnées personnelles: any information about a person who can be identified, such as a name or an email address.

Reference sitesite de référence: an existing site you show the builder, saying exactly which part of it you want.
Mood boardplanche d'inspiration: one page of screenshots, photos, colours and fonts that shows the feeling a site should give.
Tone of voiceton éditorial: the way the texts of a site sound, such as formal or friendly, serious or playful.
Typefacepolice de caractères: a family of letters drawn in one style, such as Helvetica or Garamond.

Scopepérimètre: everything a version of the project includes, written down so that everyone agrees on it.
Out of scopehors périmètre: what a version won't include, written down so that nobody builds it by mistake.
Featurefonctionnalité: something the site does for visitors, such as a contact form or project filters.
Version 1V1, première version: the first version that goes online, with only the features chosen for it.
MVPproduit minimum viable: a minimum viable product, the smallest version that is already useful to its visitors.
Roadmapfeuille de route: the list of what comes after the first version, in order.
Acceptance criteriacritères d'acceptation: checks anyone can run to decide whether a piece of work is finished.
Definition of donedefinition of done: the checks that every piece of work must pass before a team calls it finished.

Estimateestimation: an approximate price or duration, given early, which can still change.
Quotedevis: a firm written offer with the price, the dates and the work included, signed before the work starts.
Specificationcahier des charges: a long document, also called a spec, that describes every page and requirement in detail.
Fixed priceforfait: one price agreed in advance for a fixed scope, where any change is paid in addition.
Time and materialsrégie: a way to pay for the days actually worked, plus costs such as paid photos.
Milestonejalon: a date in the project when one part is delivered and checked, such as the mockups.
Sign-offvalidation: a written approval that one part of the work is accepted, so the next part can start.
Stakeholderpartie prenante: a person or team that the project affects and who has an opinion on it.
Decision makerdécideur: the one person who makes the final decisions and answers the builder's questions.

Agencyagence: a company with a team that designs and builds sites for clients.
Freelancerfreelance, indépendant: a person who works alone for several clients, paid per project or per day.
Deliverableslivrables: everything the builder hands over at the end, such as the mockups, the code and the accounts.
Change requestdemande de modification: a change to the brief, asked for during the work, which may cost time and money.
AI agentagent d'IA: a program that reads and writes a project's files and runs commands, following your requests in a chat.

Web Technologies · Talking shop · wt.thomasjuldo.com/course/talking-shop/the-brief